We are initiating a culture change.
Our mission is to ensure the future of hunting and fishing by creating an alliance of businesses and individuals committed to donating 1% of their time and 1% of their money to conservation.
In order to accomplish that mission, we need to influence the culture around hunting and fishing. The future of fish and wildlife conservation depends on whether the media that hunters and anglers ingest is made with conservation in mind.
To that end - we created the '2% Conservation Media Award'.
This award annually acknowledges a media project that goes above and beyond in advocating fish and wildlife conservation. 2018 was our first year, and we accepted entries from all over the world. Entries included books, articles, videos, podcasts and television shows. All entries were judged by the 2% for Conservation Board of Directors.
The winner of the 2018 '2% Conservation Media Award' was Jason Matzinger, for his project for the Rocky Mountain Elk Foundation, entitled, '#PROJECTELK'.
Jason Matzinger (left) receiving the 2018 '2% Conservation Media Award' from 2% for Conservation Executive Director, Jared Frasier (right)
Matzinger's '#PROJECTELK' typified the outdoor media that is necessary to ensure a positive future for fish and wildlife.
You can view the trailer here, and the full film is available on Amazon, iTunes and Google Play:
The award itself was built in Bozeman, MT by a Marcus Engler, a blacksmith who spent most of his life in wildlife management.
Each element was hand-forged in iron by Engler, save the wooden portion, which came from an >100yr old abandoned hunting cabin in the Gallatin Mountain Range in Southwest Montana.
Entries for the 2019 '2% Conservation Media Award' will be accepted on this page, starting January 1, 2019.